Marketers are spoiled for choice in terms of content curation and sharing software. This software space is filled with platforms that allow you to search through content, filter noise, and analyze the impact of your respective social shares.
Marketers love BuzzSumo, and even for good reason. It gives content research, social listening, influencer sourcing, and link research all-in-one place, and plenty of this details are free – to a point. Once your company needs some thing or distinct from what BuzzSumo offers, it’s time consider alternatives.
We’ve gathered a summary of the best BuzzSumo alternatives for a variety of different use cases. Each one of these tools provides some sort of “trending content,” feature, but that’s really in which the similarities end. When you’re done skimming 14 different social channels for viral content, do your team a big favor and look for these options.
EpicBeat is built to curate content, find influencers, and perform social listening tasks. The interface has plenty of features, but remains very easy to learn, with filters, charts, and graphs to assist you organize your results. Since it’s mainly a content curation tool, EpicBeat’s focus is finding great content and sharing it directly by your site. It gives you integrations for social listening across most platforms, although only Twitter is accessible on the free level.
The free version also limits one to content up to and including month old, but when that’s all you need, it’s free forever. On the premium level, subscribers can look at content lists as old as you year. The site also provides built in sharing and engagement stats for each content asset, in order to locate by far the most viral content and share it on the platform.
EpicBeat content dashboard
Through the same company that owns EpicBeat, EpicTrack is definitely an enterprise-level content sharing platform to the data-driven marketer. This software program is a buzzsumo alternatives, but far more powerful with incorporating in-depth analytics on how content affects your financial well being. By combining your articles aggregation and sharing with site visit data, EpicTrack shows specific ROI for every single bit of shared content. Which means you can track the immediate outcomes of each post from the same platform that you first discovered or scheduled the share.
Along with offering you an all-in-one tool, EpicTrack dives deeper with Sentiment Analysis and Mention Analytics, both of which are designed to allow you to gauge reader feedback. Sentiment Analysis tells you the tone of comments and shares, to help you react quickly to customer opinions (both positive and negative) without searching through every mention manually. Mention Analytics tracks your articles authors and filters customer response for you personally.
EpicTrack content analysis dashboard
Feedly helps users filter text from feeds, blogs, and web-based magazines depending on the topics and publications you specify. Which could come in useful if you’re seeking relevant third-party content to share – or, heck, just read – each and every day. Although Feedly is constructed in the Rich Site Summary (RSS) model, it is far above the typical RSS feed with sharing, suggestions, and over 200 application integrations. Every piece of content is stripped down to its basic text and pictures, filtering out ad noise and sign-up interruptions, helping to make reading on Feedly a soothing experience.
Feedly’s keyword and social listening functionality is powered by Google Alerts, but the app integration allows you to develop your keyword and mention notifications into the existing content feed. The vast variety of app integrations means sharing pertinent happy with your team or audience is not hard. Feedly doesn’t provide much in the form of analytics on existing or shared content, nevertheless the stripped-down feel, mobile app, and simple content discovery tools turn this an incredible tool for marketers dedicated to reading and sharing.
Feedly mobile content views
Oktopost is created specially for marketers and social networking managers in the B2B space. As well as content discovery formats, your team can connect existing RSS feeds to keep track of your most valuable types of new content. Automation helps streamline your site content sharing by scheduling posts across social platforms and services. They also give a browser extension for convenient scheduling and sharing.
Because they’re B2B focused, Oktopost integrates website analytics straight into their platform to aid marketers study the impact with their content. It also integrates with existing CRM and marketing automation platforms including SalesForce, HubSpot, and Marketo. Oktopost builds custom pricing packages tailored to the organization’s needs.
Oktopost social curation dashboard
As being the name suggests, Sprout Social is a social media-focused content curation and sharing tool for marketers. The mixture of discovery and publication capabilities with customer service and lead tracking makes this an excellent tool for small businesses and corporations with good social engagement. Analytics and reporting features complete the platform, allowing marketers to prove successful campaigns and show measurable results to stakeholders.
Sprout Social’s strength is in its customer-focused integrations. Direct messages out of your social channels are routed for the dashboard, where any authorized users can respond without switching between several different accounts. You can even use the Monitoring feature to follow mentions with a sales focus. Sprout Social offers single user, team, and enterprise editions.
SproutSocial content trends dashboard
The Ahrefs platform is fantastic for marketers and social media marketing managers who wish to improve backlinks and relative SEO while also tracking content and mentions. Ahrefs crawls over 4 billion links each day, which comes in handy should your strategy relies heavily on link building. While those crawlers are out scouring the world wide web for links, they’re also able to curate plenty of brand- and keyword-related content to your team to share. Every post includes interaction, keyword, backlink, and ranking metrics.
Unlike a lot of the platforms for this list, Ahrefs doesn’t integrate with social channels to directly share or publish content. What it really lacks in sharing capabilities the application makes up for in analytics. Ahrefs is perfect for content managers and SEOs considering how content and backlinking affects overall site and landing page rankings, but may be confusing at a lower price experienced users.
Ahrefs content analytics dashboard
When you’re ready for an alternative choice to BuzzSumo, you may either monitor the success of your social posts by searching through channels and switching from platform to platform, or you can save time and change to a social networking platform that will it all.